diseño web
Replanta · Web Design

Web optimization

WordPress hosting and configuration to improve the performance of your project. Check the resources and services included in each plan.

Clean code Core Web Vitals No bloat web hosting

Projects in production since 2018 · Spain and Latin America

< 1.8s
LCP objective
index.html · 28kB total
Estimated emissions: check the method
2<link rel="preload" as="font">
3<img loading="lazy" decoding="async">
4<!-- 0 unnecessary scripts -->
5<style>  only what is necessary *\/ <\/style>
6<script defer src="app.min.js"><\/script>
7WebP · srcset · HTTP\/3 · CDN
PageSpeed: 98 · 97 · 100
It's not a slogan — it's engineering

A lightweight web starts with good design

A website uses resources on the server, on the network, and on the visitor's device. Optimizing images, cache, and code helps avoid unnecessary transfers and tasks. To talk about emissions, it is necessary to define how they are estimated and which part of the service is analyzed.

Cedar is hosted in Falkenstein (Germany), with electricity supply from hydroelectric sources documented by the center operator. This information is limited to the electricity of the data center; it does not describe the entire web footprint. We do not attribute 100% renewable electricity to the source server of Sauce or Oak.

At Replanta we adopt the opposite principle: fewer bytes, more intention. Every resource that enters our page has to earn its place. The result does not sacrifice design or functionality — performance constraints force a clearer, more direct, more effective design.

Cedar is hosted in Falkenstein (Germany), with electricity supply from hydroelectric sources documented by the center operator. This information is limited to the electricity of the data center; it does not describe the entire web footprint. We do not attribute 100% renewable electricity to the source server of Sauce or Oak.

"Web optimization is not a niche. It is the right way to build for the modern web."

Sources: The Shift Project (2023) · Website Carbon Calculator · HTTP Archive Web Almanac 2024

4%
Global electricity consumed by the internet
Equivalent to the emissions of the entire global aviation
2.5 MB
Average weight of a conventional website
Our projects aim for less than 600 kB
70%
Of the weight comes from poorly exported images
WebP/AVIF + lazy load + srcset solve almost everything
+15%
Conversions per second of improvement
A better experience for your visitors
Technical methodology

Code that weighs
what it should weigh

We do not use heavy page builders for websites that do not need them. We do not load 300kB frameworks to style text. Every technical decision has a specific reason and a metric that validates it.

Smart images

Up to 70% of a website's weight is poorly exported images. We export in WebP/AVIF, apply loading="lazy", srcset adaptive and we never load unnecessary decorations.

Weight goal< 80kB/img
FormatWebP / AVIF
Loadlazy + async

Surgical CSS and JS

No 200kB frameworks when 12kB written by hand is enough. No plugins that inject 40 scripts to display a carousel. Real cascading CSS, deferred JS, nothing render-blocking.

Critical JS0 render-blocking
CSSonly the necessary
Third-party scriptsdeferred

Aligned infrastructure

Cedar is hosted in Falkenstein (Germany), with documented hydroelectric power supply from the center operator. This information is limited to the electricity of the data center; it does not describe the entire web footprint. We do not attribute 100% renewable electricity to the source server of Sauce or Oak.

< 2.5s
LCP
Largest Contentful Paint
< 0.1
CLS
Cumulative Layout Shift
< 200ms
INP
Interaction to Next Paint
What we build

What type of project do you need?

From the cleanest landing page to the most complex eCommerce — always with the same principle: performance first.

Landing Pages

A page with a clear goal and zero distractions. High conversion, sub-second load, integration with CRM or form.

From €600

Corporate Websites

Complete digital presence: services, team, blog, contact. Information architecture designed for SEO and conversion.

From €1,200

WooCommerce eCommerce

Optimized stores for conversion. PassPerformance at checkout, gateway integration, stock management, and product SEO.

From €2,400

Professional Portfolios

For photographers, designers, creative studios. Optimized galleries, lightbox, filters, and progressive loading without killing the TTFB.

From €800

Custom WordPress plugins

When no market plugin does exactly what you need. Development from scratch, with documentation and maintenance.

From €500

Migrations and redesigns

Your website exists but performs poorly. We audit, plan the migration without downtime, and apply optimization in the process.

Custom budget
How we work

This is how your project is built

No surprises or bottlenecks. Each phase has concrete deliverables and deadlines agreed upon before starting.

1

Initial consultation

We analyze your project, objectives, competition, and current infrastructure. At no cost. You leave with a clear diagnosis and a concrete proposal.

2

Design and prototype

Wireframes and visual design agreed upon before writing a line of code. Your explicit approval before moving forward.

3

Development

Staging environment accessible from day one. We show you real progress within the agreed timelines. Revisions included.

4

In production

Launch without downtime, verified indexing, measured speed. User training and documentation of the environment delivered.

Each project includes: access to staging environment during development, agreed reviews in brief, content management onboarding and verification of Core Web Vitals before delivery. We have monthly maintenance plans for the post-launch phase.

Portfolio

Some of our projects

Different industries, same principle: code that goes unnoticed.

Tell us about your project
Web corporativa de ciberseguridad
Corporate · Cybersecurity
BSP Group
Portafolio de productora de cine
Portfolio · Audiovisual producer
The Olimpo Films
eCommerce de maquinaria
eCommerce · Machinery
Maquistore
Portafolio de estudio VFX
Portfolio · VFX Studio
La Remedios Studio
Web institucional educativa
Corporate · Educational Institution
eSkepsi
WPO para institución politécnica
WPO + Redesign · Polytechnic
Polisura
Why the approach matters

Optimized design vs conventional design

It's not an ideological debate — these are technical decisions with measurable consequences on performance, SEO, and consumption.

Technical aspect Conventional web design Web optimization — Replant
Page weight 2–5 MB average Objective < 600 kB
Images Unoptimized JPEG/PNG, no lazy load WebP/AVIF, lazy, adaptive srcset
CSS/JS Full Bootstrap, plugins with 20+ scripts Only what is necessary, everything deferred
Core Web Vitals Frequently in yellow/red LCP < 2.5s · CLS < 0.1 · INP < 200ms
SEO Impact Penalty for low PageSpeed Score 95+ · indexing advantage
Mobile experience Responsive added afterwards Mobile-first from the design
Verified reviews

The people who work with Replanta come back

Design + hosting + maintenance projects. Real clients, measurable results.

★★★★★
Client case
"Very specific need and they made us a custom plugin. Clean code, documented and impeccable support."
JL
José Luis Álamo · ES
May 9, 2025
★★★★★
Client case
"A commitment to sustainability, and a great personalized service."
JT
Josep M. Torres · CEO Ediciones Mayo
2025
★★★★★
Client case
"Excellent service, full-time dedication to the client and broad knowledge in development. Highly recommended!"
CC
Cesar Cabana · CEO Cabana & Carreño
2025
★★★★★
Trustpilot
"We were looking for sustainability and we got performance + support that gets involved. Impeccable migration and notable improvement."
OM
Oscar Martínez · EN
May 9, 2025
★★★★★
Trustpilot
"Excellent speed and stability; fast and effective support. Comprehensive tools and security that brings peace of mind."
BL
Beatriz Londoño · EN
August 20, 2024
★★★★★
Trustpilot
"The best. Responsible technical team that knows what they are doing. Highly recommended!"
DB
Diana Benavides · ES
August 20, 2024
★★★★★
Trustpilot
"Excellent service and support. No issues during all this time. Highly recommended."
FH
Francisco Herrera · CO
August 21, 2024
★★★★★
Trustpilot
"Excellent service. They resolve quickly any concerns, 24/7. Recommended."
JU
Juan · CO
Aug 24, 2024
★★★★★
Trustpilot
"Very satisfied. Excellent treatment. I will count on you again."
ST
Sonia Tomás · EN
August 21, 2024
★★★★★
Trustpilot
"Very professional and great attention. Highly recommended."
LT
Luis Tejerina · ES
Aug 19, 2024
★★★★★
Trustpilot
"A green hosting great. WordPress is super fast!"
DP
Damián Physique · EN
Aug 18, 2024
★★★★★
Trustpilot
"Very professional. I recommend it 100%."
FJ
Fco. Javier Bobillo · ES
Aug 18, 2024
The complete equation

Web optimization is also what comes next

A good initial design is the starting point. The infrastructure and maintenance are what keep it relevant.

ECO Hosting Web

Accommodation and WordPress configuration to improve the performance of your project. Check the resources and services included in each plan.

  • LiteSpeed + Redis + Cloudflare CDN
  • Cedro Electricity: documented hydroelectric origin
  • We set up the environment for your stack
  • Stagings, automatic SSL, daily backups
View ECO Hosting plans

WordPress Maintenance

A website does not end at launch. Negligent updates, unverified backups, and unattended security are the main causes of hacks. We cover the complete life cycle.

  • WP + plugin updates with prior staging
  • External backups verified daily
  • 24/7 monitoring · immediate alert
  • Technical support included in the plan
View maintenance plans
Frequently asked questions

What they ask us before starting

Direct answers. If you have any more, write to us.

What is web optimization exactly?

Cedro is located in Falkenstein (Germany), with electricity supply from documented hydroelectric sources by the center operator. This information is limited to the electricity of the data center; it does not describe the entire web footprint. We do not attribute 100% renewable electricity to the source server of Sauce or Roble.

How much does a web design with Replanta cost?

It depends on the scope: a landing page starts from €600, a corporate website from €1,200 and a eCommerce WooCommerce from €2,400. More complex projects (web applications, custom plugins) are quoted individually. The initial consultation is free — we analyze your project and provide you with a detailed proposal without obligation.

Do you only work with WordPress?

WordPress and WooCommerce are our main specialties. We also develop custom WordPress plugins and web applications. For projects where WordPress is not the right tool, we say so openly and evaluate the most suitable alternative with you.

How long does it take to develop a website?

A landing page: 1–2 weeks. A corporate website: 3–6 weeks. An eCommerce: 6–12 weeks. We always agree on specific deadlines before starting and formalize them in the budget. During development, you have access to the staging environment and we show progress in agreed phases.

Does the project include hosting?

We can include it. All our projects are optimized for our hosting stack (LiteSpeed + Redis + Cloudflare). If you hire hosting with Replanta, we configure the complete environment at no additional cost and guarantee you the best performance results. We can also deploy on your current hosting if it meets the minimum requirements.

What are Core Web Vitals and why do they matter?

They are Google's web performance metrics that directly affect search engine ranking: LCP (time to load the main element of the page), CLS (visual stability while loading) and INP (response time to user interactions). From 2024, they are an active ranking factor. Our projects consistently aim for LCP < 2.5s, CLS < 0.1, and INP < 200ms.

Can I manage my website myself after delivery?

Yes. We develop in WordPress/Elementor and provide basic content management training. We also provide documentation of the environment so you can update texts, images, and blog entries independently. For more technical operations (plugin updates, hosting configuration changes), we have monthly maintenance plans.

Do you also do the subsequent maintenance?

Yes, and we especially recommend it. We have monthly WordPress maintenance plans that include secure updates (with prior staging), verified external backups, 24/7 monitoring, and included technical support. Many clients hire web design + hosting + maintenance as a complete package — it’s the combination that yields the best long-term results.

Tell us about your project

Your website faster,
with greater impact

We analyze your project at no cost. You leave with a real diagnosis, a concrete proposal, and no pressure to close.

Free consultation Quote in 48h No commitment web hosting included